Practical Information for SWS


SWS • logo-RGB copyThe big day is finally here! We are totally stoked about hosting Startup Weekend Stavanger again and we’re really looking forward to meeting you all hearing your great ideas.

We thought it might be a good idea to share some practical and useful information before we get this party started.


We open the doors at 17:00 on Friday, April 5 and we will start the program at 18:00 sharp! Be sure to be on time.


We’ve arranged food and drinks for all participants. We hope you’ve informed the organizers about food allergies or dietary restrictions, if any. If not, please come and have a word with us today. We will try our utmost to accommodate you.


Prior to presenting your business idea on Friday, our facilitator Sjur Eivind Usken, will warm everyone up with a presentation exercise to help show you how strategic and fun quick pitching can be.

Participants will have 1 minute to pitch their business idea/concept on Friday night and pitches should be given in English (group work during the weekend will be done in both English and Norwegian).

Examples of startup weekend presentations on YouTube:

2011 Startup Weekend Dallas Pitch

Startup Weekend Friday Pitch: Google Hangouts

A whiteboard will be made available for your use during this time but remember your time limit – every second counts! You want to make sure you pitch your idea in the best possible way in order to spark the interest of others. You will have the possibility to use both a whiteboard and/or projector during the final pitch on Sunday.

If by chance your idea is not chosen to be taken forward by a team, you will be given the opportunity to have a look at the other teams for another interesting idea that you can work with and learn from. Be assured, you will not be pushed into working on an idea that is not of interest to you.

Also, one of the core goals of the event is to help participants learn new skills, strengthen previously held skills and to network with other like-minded entrepreneurs.


Much of the weekend will involve presenting your ideas informally to others on your team and to the mentors, and in a more traditional way to the jury members.

If you’d like to build up your presentation and speaking skills before the event, we recommend the following resources:

How To Improve Your Presentation Skills –

Tips on PowerPoint & Visual Aids –

Public Speaking Blogs –

How to Convince People You’re Telling the Truth (YouTube) –


The Business Model Generation Method (BMG) is a way of describing your business model on a single piece of paper. This  method was created by Alexander Osterwalder and has used by Steve Blank, the Lean Startup Movement, the Startup Weekend organization and by several other well established companies around the world. It is one of the preferred methods of describing business models and is taught in entrepreneurial studies courses around the world. Steve Blank is a major proponent of this method and teaches it at Stanford and MIT as well as in Steve’s Udacity lessons.

Learn more about BMG online at Udacity with Steve Blank (serial entrepreneur and currently with Stanford and Berkley). The course is free and offers an opportunity to learn from one of the best in the global startup community.

If you want a jump start on making your own Business Model Canvas and learning how to map your business value chain, join the Business Model User Group. Find more information at

If you have more questions, feel free to contact us at See you tonight!